Well, it was fun while it lasted, but the latest data seems to indicate that the latest poke-craze is already on its way out. A variety of app and market intelligence firms are reporting that Pokemon Go usership is starting to fade away.
That’s what happens when people already had enough Rattatas, Spearows, and Pidgeys.
Ever since Pokemon Go was announced in March and eventually launched in July (initially in select countries), it has taken the world by storm. Social media friends have started posting their virtual Pokemon finds, along with their own punchlines, which in the process captured the curiosity of those who are uninitiated in the Pokemon Go world. Eventually, every one has to try it out! That, regardless of news about armed robbers using this same mobile game to find their victims.
So, what really is Pokemon Go?
Pokemon Go is a free mobile game for iOS and Android developed by Niantic. It is a GPS-based augmented reality game that allows players to capture, train and battle virtual Pokemon that appear throughout the real world. Although it is free, it supports in-app purchases for players who are maybe too lazy to go out and catch them outside their comfort zones and instead take some shortcuts.
This video trailer pretty much summarizes the game in less than 2 minutes: Continue reading →